The Industry: Gucci Launches iPad App

1 Aug


To file under the category of “things to do on the way home on the train”, Gucci has just launched an app for iPhones and iPads today.  Called Gucci Style by Gucci, the app is a gorgeous, editorial-style fantasy world available in 8 languages and features live feeds from Gucci’s Facebook, Tumblr and Twitter accounts as well as an e-commerce element should you have a uncontrollable urge to upgrade your bag collection. In what might be the coolest part of the app, there is a peek into the construction of the Bamboo bag and the iconic Horsebit loafer. We are die-hard print magazine lovers, but we are so into the idea of fashion houses creating their own editorial content to serve as an adjunct to our favorite magazines. The Gucci Style by Gucci app is available at the Apple App Store.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: